AI Research & Strategy Partner

I use AI as a behind-the-scenes research, copywriting, and design partner—not as a replacement for thinking, but as a way to strengthen it.

It helps uncover insights faster, pressure-test ideas, and explore angles most agencies never get to. I guide the strategy, make the decisions, and execute the work—AI simply helps ensure nothing important gets missed.

Think of it as an always-on team member, quietly supporting better outcomes.

ChatGPT is my preferred AI research and writing partner, used to support deeper thinking—not automate decisions.